Friday, March 31, 2017

It's a Silly System - I Get It - But It Still Is Batshit Crazy

Let's say you have a new show to open on Broadway. It can open at anytime. And, a very few, do open off times (Hamilton, Dear Evan Hansen).

But the great majority of the "big shows" open in this tiny window of March / April. The idea is that if you get Tony nominations, you can get a good run through the summer.  A number of breakouts have avoided this time, built a fan base and then won (the last 2 Best Musicals did this, "Hamilton" and "A Gentleman's Guide to Love and Murder").

And I am not sure that the right musical needs a Tony to run all summer.

However, most follow the same old release pattern. Which means good shows get missed, and Scooter spend a ton in two months.  This is what has opened or will open (so is in previews) from March to the last day in April (Tony nominations are usually announced May 9th)....