Wednesday, February 29, 2012

Work Horse?

So, I got this e-mail from Rick Santorum's campaign...

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Our campaign proved again last night that Republican voters want a work horse to take on President Obama. They see that in our campaign.
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And I wonder, "work horse"?   Usually I understand a campaign's terminology - even when it consists of short-hand to inflame the base.  But I am totally missing the "work horse" imagery.
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Does he mean, boring but tireless?  Is he contrasting himself with Obama or Mitt Romney - neither of which are greyhounds.  Does he mean dependable but dull?
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I don't get it.  But I don't get he sweater vest appeal either - so I must not be the target audience.

1 comment:

Not in the crosshairs either in Wisconsin said...

Oh honey,... I could have told you LONG AGO that you weren't his target audience. You're far too intelligent.